National Grid

Logo and strapline
National Grid - Logo and strapline
Imagery
National Grid - Imagery National Grid - Imagery
Tone of voice
National Grid - Tone of voice
Newsletters
National Grid - Newsletters
Brand guidelines
National Grid - Brand guidelines National Grid - Brand guidelines
Brochures
National Grid - Brochures National Grid - Brochures National Grid - Brochures

Information

National Grid is an international electricity and gas company that delivers gas and electricity to many millions of people across Great Britain and northeastern US. We were approached to redesign their internal literature which in turn led to the creation of new brand guidelines. We produced a 50 page document which covered brand personality, tone of voice, logo usage, colour palette and internal literature.

Internal literature, brand guidelines.