National Grid is an international electricity and gas company that delivers gas and electricity to many millions of people across Great Britain and northeastern US. We were approached to redesign their internal literature which in turn led to the creation of new brand guidelines. We produced a 50 page document which covered brand personality, tone of voice, logo usage, colour palette and internal literature. We also created a public-facing graphic for construction sites which focuses on National Grid's key role in bringing energy into people's homes and businesses and which ‘is helping change the way employees see the company.’
Internal literature, brand guidelines, construction signage, event graphics
